myodo
The Connected Shop Platform
AI-native shop management + the first repair intelligence network built from compliance, not contribution.

The Problem

A $435B industry running on disconnected tools

  • Shops run 4-6 separate systems for operations, repair info, CRM, DVI, parts, and payments
    Average shop spends $600-1,000/mo on fragmented software
  • Diagnostic intelligence requires voluntary contribution
    Identifix has 3M "verified" fixes, but no outcome verification and declining data quality
  • Vehicle history is unreliable and shop-locked
    CARFAX reported "Replaced Timing Chain" when the shop only inspected it
  • Shops lose 70% of first-time visitors
    No system connects the shop to the customer between visits
289M
vehicles in the U.S.
12.8yr
average vehicle age (record)
170K+
independent repair shops
~3%
on modern cloud software

Why Now

Three shifts creating a once-in-a-generation opening

  • Independent shops are winning. Dealers lost 1.4 percentage points of service share since 2017. Independents are gaining ground every year.
    Source: Auto Care Association / MEMA, 2024
  • AI makes intelligence-by-default possible. NLP can structure technician language, parse scan tool photos, and normalize repair data at scale for the first time.
    No one has built the SMS from scratch with this capability
  • Identifix's data moat is degrading. Solera resold technician data without consent. Contribution rates dropped. 3M+ fixes with no verification. A trust vacuum exists.
    Solera carrying $8.1B in debt, targeting $10-13B IPO
The window: Every incumbent is either legacy (Mitchell 1, ALLDATA), PE-burdened (Solera/Identifix), or feature-incomplete (Tekmetric, Shopmonkey). No one has combined operations + intelligence + consumer data in a single AI-native platform.

The Solution

One platform. Operations + Intelligence + Consumer.

  • AI-native shop management with structured work categories, diagnostic workflows, and compliance built in
  • Repair intelligence captured automatically from every RO as a byproduct of doing the work
  • Consumer data layer that keeps customers connected to shops between visits
  • Fleet dashboard with service-first intelligence, not just GPS tracking
Every repair order on myodo automatically produces structured diagnostic intelligence. The tech doesn't know and doesn't care. That's the moat.
Lead Product

Shop Management System

Estimates, ROs, DVI, dispatch, parts, payments, CRM, compliance. AI-native from the ground up with Three Cs diagnostic workflow and forensic audit trail.

Data Moat

Repair Intelligence Network

Structured diagnostic data captured automatically from compliance workflows. Verified outcomes. Self-optimizing taxonomy.

Acquisition

Glovebox

Consumer vehicle health record. Service history that stays with the vehicle, not the shop. NFC-enabled.

Revenue

Fleet Dashboard

Service-intelligence-first fleet management. Mileage-based maintenance planning, OBD-II device, driver safety, multi-vehicle health tracking.

How It Works

Compliance creates intelligence. Intelligence creates the moat.

1
Customer Concern
Customer's own words captured at intake
2
Diagnosis
Three Cs: Concern, Cause, Correction. Scan tool photos parsed by AI.
3
Repair + Compliance
Work categories, forensic audit trail, raw tech notes preserved.
4
Verification
Did the fix work? Closes the diagnostic loop. No other system does this.
5
Intelligence
Every RO becomes a structured, verified data point. Network gets smarter with every repair.
The network compounds from day one. At just 50 shops: 1,500-2,500 structured, verified repair records per week. Every shop added accelerates the intelligence -- data quality no voluntary contribution model can match.

Competition

Two markets. No one plays in both.

myodo
Tekmetric / Shopmonkey
Identifix / ALLDATA
Mitchell 1
Cloud SMS
Yes
Yes
No
Legacy
AI-native architecture
Yes
No
No
No
Repair intelligence data
Auto-captured
None
Voluntary
Voluntary
Outcome verification
Built in
No
No
No
Consumer data layer
Glovebox
No
No
No
Compliance / audit trail
Built in
Basic
No
Basic
Fleet management
Service-first
No
No
Limited

Tekmetric: $15M rev, $5M raised, 3K shops. Shopmonkey: $30M rev, $110M raised, 7K shops. Identifix/Solera: $2.4B parent rev, $8.1B debt. Mitchell 1/Snap-on: $1.88B RS&I segment.

Market

$14.4B across six segments we compete in today

Shop Management Software: $1.8B (8.8% CAGR)
Repair Intelligence: $8.0B (Solera filing)
Fleet Telematics (U.S.): $2.1B (9.2% CAGR)
Consumer OBD / Connected Car: $1.0B (8.3% CAGR)
Shop CRM + Vehicle Data: $1.2B

Sources: DataHorizon Research, Solera S-1, MarketsandMarkets, Grand View Research, ZoomInfo. All U.S. figures.

TAM $14.4B
SAM $3.1B
SOM (Yr 5) $90M

Bottom-up: 10K shops x $750/mo (SMS + payments) + repair intel standalone + fleet

Business Model

Four revenue streams. One platform.

  • Shop SMS subscriptions
    $500/mo per location. Replaces $600-1,000/mo in fragmented tools. Includes repair intelligence access.
  • Repair Intelligence (standalone)
    $99/mo for non-myodo shops. Second revenue stream + warm pipeline for SMS adoption.
  • Fleet subscriptions + device sales
    $25/vehicle/mo + $135 device. Near-term revenue while SMS scales.
  • Integrated payment processing
    Stripe Connect + Terminal. 0.5% application fee = ~$250/shop/mo. Revenue scales linearly with shop count.

Year 5 Revenue Mix (10K shops SOM: $90M+)

SMS
$60M ($500/mo x 10K)
Payments
$30M ($250/mo x 10K)
Repair Intel
$99/mo standalone
Fleet
$25/veh/mo
Why this matters: At $500/mo, myodo replaces $600-1,000/mo in fragmented tools (SMS + repair info + CRM + DVI). Shops consolidate and get more capability.

Traction

Built from inside a real repair shop

myodo was born inside Era Automotive, a real shop where Tyler achieved 80% customer retention (2x industry average) using manual processes that myodo now automates.

  • Live SMS prototype with full workflow: estimates, ROs, dispatch, DVI, parts, compliance
  • Complete diagnostic taxonomy: 8 vehicle systems, 200+ customer phrases, 100+ probability-weighted mappings
  • AI Intelligence Layer PRD: developer-ready spec for the concern parser, embedding pipeline, and knowledge graph
  • Beta shop interest from shops in Tyler's network
Unfair advantage: We're not guessing what shops need. Tyler ran one for 13 years.
80%
customer retention at Era Auto (2x industry avg)
$500
per month SMS -- replaces $600-1K in fragmented tools
50
shops in 6 months -- get live, prove the model, raise seed
$99
per month standalone repair intelligence access

Team

Industry operators building the tool they needed

CEO
Tyler Porras
13 years automotive. Built Era Automotive from the ground up. Service advisor, shop owner. Designed myodo since 2019. Founder-market fit: Tyler IS the customer.
CTO
Ryan Morris
Architecture, feature development, technical leadership. Building the production platform and leading engineering.
DIR. OF SALES
Eli Lloyd
Beta shop onboarding, demos, distribution partnerships. Building the shop acquisition pipeline.
DIR. OF COMMUNICATIONS
Marisa
Sales language, pitch refinement, consumer litmus testing, fleet sales. Making the message land.

Roadmap

Path to seed round

NOW
Pre-seed ($500K) Finish production SMS, onboard first 10 beta shops (6 months free), deploy fleet devices, launch Glovebox beta
Q3 2026
First revenue Fleet subscriptions + device sales. SMS beta shops converting to paid. Payment processing live.
Q4 2026
50 shops, revenue proven Product live, payments flowing, repair intelligence data accumulating. Ready for seed round.
2027
500+ shops, seed round Seed raise fuels growth. Standalone repair intel launched. National expansion begins.
Beta pricing strategy:
First 10 shops: 6 months free
Shops 11-50: 3 months free
51+: 1 month free (if records uploaded)

Historical RO ingestion creates immediate intelligence network value from day one.
COMPARABLE BENCHMARKS
Tekmetric: $15M rev on $5M raised (3K shops)
Shopmonkey: $30M rev on $110M raised (7K shops)
AutoLeap: ~10x customer growth post-Series A ($54M raised)
myodo

The Connected Shop Platform

The Ask

$500K Pre-Seed

  • YC Post-Money SAFE
  • $5M valuation cap
  • Use of funds: production SMS, beta shop onboarding, fleet device rollout, first revenue
Current progress
$30K raised of $500K target
Let's build this together.

tyler@myodo.co | tyler@pistonlabs.co
myodo.co | pistonlabs.co

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